Device Squad: The Podcast for the Mobile Enterprise

A Day in the Life with Mobile Strategist Nitin Bhatia

Steven Brykman | January 15, 2016 | Device Squad

This episode of Device Squad, the podcast for the mobile enterprise, will help you get your Enterprise Mobile App right the 1st time around! Ironic as it may seem in an age of virtual reality, there is no more efficient, accurate way to design and build an enterprise mobile app that best accommodates real-world usage than through old-school face-to-face Q & A.

Because despite all that mobile can do to simplify and streamline enterprise processes, a great divide still remains between how Corporate assumes its employees are going about their daily tasks versus how work actually gets done.

Propelics’ Day in the Life bridges this gap and generates a complete, accurate picture of real-world user requirements. Over the course of a Day in the Life session, our strategists interview the app’s intended users and physically trail them as they perform their daily tasks, being sure to record every relevant detail—whether that means accompanying drivers on a ride-along, taking a factory tour, or simply sitting with operators as they interact with customers over the phone.

Mobile Strategist Nitin Bhatia discusses the Propelics approach to contextual observations or “Day-in-A-Life” and how the end result is always an application designed to suit your users’ needs to a T. Hosted by Sr. Mobile Strategist Steve Brykman.

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Steven Brykman

Steven is a Digital Strategist and UX Architect with Propelics, an Anexinet company, focusing on Mobile Products with a diverse background in writing and literature. He spent much of the last decade as Creative Technologist/Lead Strategist of his own design company, helping Fortune 500 companies define the direction of their digital campaigns, websites and mobile applications. Additionally, he co-founded Apperian, a Boston-based mobile technology startup.

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